Working With A Website Development Company – 4 suggestions to help your efforts
Have you thoughts of hiring a website development company to help you with getting your website ranked? If so, you’ll want to pay close attention to the following suggestions to make working with web development companies as successful as possible.
Chances are you are hiring the same company to design or redesign your website and then you are going to work with them to market your site. If this is you, congratulations for hiring someone to do the work instead of trying to do it yourself, or letting your cousin’s sister’s best friend’s roommate build it for you. Because you are hiring a professional website development company to do the work, you should let the professional website development company do the work and guide you accordingly. I am assuming you hired a competent website development company who is qualified and successful at helping others get found online.
Develop A List Of Keywords – your website development company should ask you for a list of keywords that are relevant to your industry. What you should know is that this list of keywords is just the beginning of the website development process not the end of the line in terms of words that your website is going to get optimized for. Your website development company will use the terms your provide to start their search to actually find the terms that your ideal client is using to find your products and services. This list of words is what your website development company will use on your site. Don’t fight for your words – you hired a professional to do that.
Listening To Others Recommendations – one of the most frustrating things from a website development company professional viewpoint is having a client remove calls to action, rearrange components, change colors, on any page, change text, etc. then turn around and ask for the input from the website development company on the changes that you just suggested. Website development companies do what they do for a living – not for fun. Think about your own profession – don’t you love it when a client changes what you suggested and then in the end ultimately asks you to implement your prior recommendations once they realize the error in their ways? Same for you hiring a website development company.
Be active on your website – once your site is completed and if you have implemented a blog – make sure you listen to your website development company when they say – “write content in your blog.” They will say it over and over. Content in your blog is one of the best and fastest ways to get your site ranked in Google and to get traffic to your site. It is also a great way to gain customers and fans. It also helps you demonstrate that you are an authority in your given industry. If you have been in business more than a few weeks then you have plenty to write about. If not, you can Google something about your industry and look for information you either agree or disagree with and write about it. Do you have an inner voice? Does it talk to you? If so, that is your opinion talking to you – write what your voice tells you to write.
Asking To Approve Everything – Unless you work for a national insurance company or financial planning company where they have very specific rules about what you can put on your website, don’t get hung up on approving everything that your website development company does to get your site ranked. This can ultimately spoil their work and their strategy leading to wasted money on your part.
These 4 suggestions should help your efforts when it comes to working with a website development company. Remember, it is a long road to get ranked and maintain your online presence. Start off on the right foot by hiring the right website development company.